[NYAPRS Enews] The Deadline For Paperless Benefit Checks Is Only 100 Days Away

Wed Nov 21 18:07:16 EST 2012

November 2012

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*	The Deadline is Only 100 Days Away! 
*	Friendly Call Center Staff Are Ready to Help People Make the Switch 
*	Closed Caption and Spanish Subtitled Public Service Announcements Now Available 
*	Join a Conference Call with Campaign Director Walt Henderson 

Share Go Direct campaign videos by linking to the campaign's YouTube channel <http://cl.publicaster.com/ClickThru.aspx?pubids=200%7c2658%7c66847%7c4320&digest=lKfnRvqTjTRRRxU9%2blrkXA&sysid=1>  or embedding the PSA <http://cl.publicaster.com/ClickThru.aspx?pubids=200%7c2659%7c66847%7c4320&digest=nbYfM4tOApVT6sw%2faUr%2b7g&sysid=1>  on your website.

To order free materials <http://cl.publicaster.com/ClickThru.aspx?pubids=200%7c2650%7c66847%7c4320&digest=uQpnQOu4HN58fqTELIZ2zA&sysid=1> , visit the Partners section <http://cl.publicaster.com/ClickThru.aspx?pubids=200%7c2651%7c66847%7c4320&digest=tYInIdkGeum3fgCMzwrtHw&sysid=1>  of the Go Direct® campaign website. 

Call (952) 346-6055 for more information about partnership activities. 

The Deadline is Only 100 Days Away!

There are only 100 days left until the March 1, 2013, deadline and we need your help! The Go Direct® campaign is urging partners to pull out all the stops in the final months to ensure all federal benefit check recipients switch to electronic payments before the deadline.

A list of easy activities <http://cl.publicaster.com/ClickThru.aspx?pubids=200%7c2652%7c66847%7c4320&digest=BAKOT5O%2furTVzvzMLUmpPw&sysid=1>  you can do from now until the deadline is available to help remind the people you serve that they are required by law to make the switch. It's easy to inform them how to sign up for direct deposit or the Direct Express® Debit MasterCard® card.

As part of this last effort, join us for the final Go Direct Month in January, which will be filled with a flurry of media outreach and partner activity across the country. A new Go Direct Month tool kit is available for financial institutions <http://cl.publicaster.com/ClickThru.aspx?pubids=200%7c2653%7c66847%7c4320&digest=O8yNcODJuYmq7DSnNy0f0Q&sysid=1>  and community-based organizations <http://cl.publicaster.com/ClickThru.aspx?pubids=200%7c2654%7c66847%7c4320&digest=CqQgw031axtp3N6FfOCZGA&sysid=1>  on www.GoDirect.org <http://cl.publicaster.com/ClickThru.aspx?pubids=200%7c2665%7c66847%7c4320&digest=ubK8SFIC566mh%2f5W6A2D8w&sysid=1>  and includes free materials to help you get involved. Materials include newsletter copy, social media posts, talking points and more. Fliers and posters also are available to order <http://cl.publicaster.com/ClickThru.aspx?pubids=200%7c2666%7c66847%7c4320&digest=f7Rm0qzuzF49RI4AmvAbNg&sysid=1> . Order materials soon to ensure you receive them in time for Go Direct Month activities.

Join us for this last push to help those still receiving paper checks see the advantages of electronic payment and ensure they experience a smooth transition ahead of the deadline. Get involved today!

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Friendly Call Center Staff Are Ready to Help People Make the Switch

When you talk to people about making the switch to electronic federal benefit payments, do they mention concerns that switching by phone is an automated and lengthy process? If so, there are materials that dispel this myth and may help people feel more comfortable about making the switch by phone.

People who call the U.S. Treasury Electronic Payment Solution Center can expect to speak to a knowledgeable and friendly staff member who will answer their questions, discuss their electronic payment options and help them make the switch. The process usually takes less than 10 minutes.

Check out the call center web page <http://cl.publicaster.com/ClickThru.aspx?pubids=200%7c2667%7c66847%7c4320&digest=c%2bq5WWBKTwDWRIlIMdp8wA&sysid=1>  on www.GoDirect.org <http://cl.publicaster.com/ClickThru.aspx?pubids=200%7c2665%7c66847%7c4320&digest=ubK8SFIC566mh%2f5W6A2D8w&sysid=1> , which features staff profiles and tips for ensuring callers experience a smooth enrollment process.

Please consider sharing a link to this page in your communications or on your website.

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Closed Caption and Spanish- Subtitled Public Service Announcements Now Available

The Go Direct public service announcement <http://cl.publicaster.com/ClickThru.aspx?pubids=200%7c2668%7c66847%7c4320&digest=Wrm9N18IsqazxjZXWs5x9w&sysid=1>  is now available with closed captions and features U.S. Electronic Payment Solution Center staff explaining the steps to switch to electronic federal benefit payments. Public service announcements with Spanish subtitles are also available. 

Email the campaign at GoDirect at webershandwick.com to place an order.

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Join a Conference Call with Campaign Director Walt Henderson 

Have questions about the Treasury Department's transition to all-electronic federal benefits payments? Want to learn more about how your organization can help spread the word in the last few months before the deadline? The Go Direct campaign is planning a partner conference call to answer all your questions – look for a date and information on how to sign up coming via this email newsletter in December!

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www.GoDirect.org <http://cl.publicaster.com/ClickThru.aspx?pubids=200%7c2669%7c66847%7c4320&digest=KaAB0TwDufrTFzstHVnFVQ&sysid=1> 

Forward to a Friend <http://cl.publicaster.com/Forward.aspx?NWD=1&pubids=200%7c885%7c66847%7c4320&digest=PJidaYtcQvLAOkbxH7Q5pQ&sysid=1>  | Unsubscribe <http://cl.publicaster.com/OptOut.aspx?pubids=200%7c885%7c66847%7c4320&digest=PJidaYtcQvLAOkbxH7Q5pQ&sysid=1>  

Go Direct Processing Center
Federal Reserve Bank of Dallas
2200 N. Pearl St.
Dallas, TX 75201–2272 

The Go Direct® campaign is sponsored by the U.S. Department of the Treasury and the Federal Reserve Banks. The Direct Express® logo, Go Direct® and Direct Express® are registered service marks, and the Go Directsm logo is a service mark, of the U.S. Department of the Treasury, Financial Management Service (used with permission). The Direct Express® Debit MasterCard® card is issued by Comerica Bank, pursuant to a license by MasterCard International Incorporated. MasterCard® and the MasterCard® Brand Mark are registered trademarks of MasterCard International Incorporated. 

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